IBM Gives a Mobile Voice to Developers
Autor admin | 18.08.2008 | Category SEO
Imagine not having to go through the machinations to hear a voice mail that you likely don’t need to hear, or not having to scroll for a contact off a smartphone directory listing. Instead you just give a short voice command to read a text version of the voice message or the contact name and get it in just seconds. That’s the beauty speech recognition holds for mobile devices within the next year, and such innovative capabilities are what IBM (NYSE: IBM) believes could be among the biggest technology transformation to date. It’s also why Big Blue announced today it is offering its speech recognition engine to clients and partners, developing both consumer and enterprise applications for smartphones and mobile Internet devices. (Read the full post about ‘IBM Gives a Mobile Voice to Developers’…)
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Tightly-Themed Ad Groups: The PPC Pro Advantage
Autor admin | 18.08.2008 | Category SEO
For the past three columns, I’ve been describing the best practices for creating comprehensive keyword lists. Our ongoing exercise assumed we were setting up a PPC campaign for the legendary mythical guitar manufacturer, Krisp Guitars. We defined Personas — identities of typical buyer types - and then generated a list of 540 keywords for the Roger persona, a serious buyer of high-end guitars.
Now it’s time to roll up our sleeves and split that long keyword list into ad groups. We’ll do so with our Ad Group Mantra in mind:
(Almost) every keyword should appear in the ad text.
Refer to my previous column to understand why this is important.
(Read the full post about ‘Tightly-Themed Ad Groups: The PPC Pro Advantage’…)
Corel Stays Public, Buyout Bid Pulled
Autor admin | 18.08.2008 | Category SEO
Consumer software developer Corel (NASDAQ: CREL) said on Monday its majority shareholder has withdrawn its offer to buy out the rest of the company.
Corel said that Corel Holdings, which already owns 69 percent of the company and is controlled by private-equity firm Vector Capital, pulled its bid to “facilitate pursuit by Corel of alternatives for maximizing value for all … shareholders.”
Had it been successful, the bid would have seen Corel go private for the second time in five years.
In late March, Corel Holdings offered $11 a share for the Ottawa-based company. With 25.64 million shares outstanding as of the end of July, the deal values the entire company at about $282 million.
(Read the full post about ‘Corel Stays Public, Buyout Bid Pulled’…)
Microsoft Opens Windows to Version 7 With Blog
Autor admin | 18.08.2008 | Category SEO
Microsoft has launched a blog dedicated to its forthcoming operating system, called “Windows 7″ at this point, to be hosted by two senior vice presidents who are leading the development effort. For now, the site just contains an introductory statement from Jon DeVaan and Steven Sinofsky, who will be heading up the development. They will reveal the first engineering details about Windows 7 on Oct. 27 at the Professional Developers’ Conference in Los Angeles. Additional talks will take place at the Windows Hardware Engineering Conference (WinHEC) scheduled for Nov. 5–7, also in Los Angeles. “With this blog we’re opening up a two-way discussion about how we are making Windows 7. … (Read the full post about ‘Microsoft Opens Windows to Version 7 With Blog’…)
Why ‘Cloud Computing’ Is for the Birds
Autor admin | 18.08.2008 | Category SEO
Everybody is talking about “cloud computing,” the latest and most problematic major buzzword to plague IT jargon. Here’s why I think we should all just stop using it.
“Cloud computing” is confusing. Just about everyone in technology seems to like throwing around “cloud computing,” but either don’t know, or don’t agree on, what it means.
“Cloud computing” has been used to mean grid computing, utility computing, software as a service, Internet-based applications, autonomic computing, peer-to-peer computing and remote processing. When most people use the term, they may have one of these ideas in mind, but the listener might be thinking about something else.
(Read the full post about ‘Why ‘Cloud Computing’ Is for the Birds’…)
HP Follows Dell in New Business Laptop Push
Autor admin | 18.08.2008 | Category SEO
Hewlett-Packard (NYSE: HPQ) has announced a line of portable lightweight computers aimed at business travelers to compete with a product range announced by rival Dell (NASDAQ: DELL) last week.
HP said on Monday that the lineup included the EliteBook 2530p, which is the smallest and lightest of its computers with a weight of just over three pounds and an extended battery life.
The company said its EliteBook 2730p is an ultrathin computer that converts to a touchscreen, pen-based tablet computer with a twist of its screen and weighs 3.7 pounds. HP said it expected the HP EliteBook 2530p and HP EliteBook 2730p to become available by early September, with estimated prices of $1,499 and $1,670, respectively.
(Read the full post about ‘HP Follows Dell in New Business Laptop Push’…)
India Regulator Wants VoIP Support on Phones
Autor admin | 18.08.2008 | Category SEO
India’s telecoms regulator has recommended that calls made over the Internet be allowed to be received on telephones rather than just computers, a move that would increase competition in the fast-growing telecom market.
The Telecom Regulatory Authority of India said Internet telephony was quite popular, even though the country has just 11 million Internet subscribers compared with about 326 million mobile and land-line phone connections.
“There seems to be complete market failure as our subscribers are denied advanced value-added services,” in contrast to elsewhere in the world, “where such Internet-based services are very popular,” the regulator said in its recommendations to the government.
(Read the full post about ‘India Regulator Wants VoIP Support on Phones’…)
Rosetta Translation Launches Website Localization Service
Autor admin | 18.08.2008 | Category SEO
Rosetta Translation Launches Website Localization Service
If you want to go global or develop your content in other languages, you’re likely in need of a good translator. But just copying and pasting text into an online translation page isn’t going to do the job. You need human intelligence that knows the culture of the audience you’re aiming to reach.
Rosetta Translation is looking to serve that need by launching website localization services. Rosetta defines this service as “process that makes a website accessible, functional and culturally suited to a specific market.”
Rosetta’s website localization services aren’t just about language translation.
(Read the full post about ‘Rosetta Translation Launches Website Localization Service’…)
VeriSign Now Supports International Domain Names
Autor admin | 18.08.2008 | Category SEO
VeriSign Now Supports International Domain Names
VeriSign has announced that their SSL certificates will now support International Domain Names (IDN). These domain names display website addresses in local language characters such as Kanji symbols in Japan. This will come as welcome news to those who are looking to globalization marketing efforts or developing a multi-lingual site.
“Internationalized domain names are gaining traction with the introduction of IDN-enabled browsers like Internet Explorer 7 and Firefox,” said Michael Lin, vice president of SSL product management at VeriSign. “Providing the latest security protection is a key step toward achieving a globally interconnected Internet that serves linguistically diverse populations.
(Read the full post about ‘VeriSign Now Supports International Domain Names’…)