Microsoft: Boom Times Ahead for Windows Mobile
Autor admin | 27.05.2008 | Category SEO
Source: Reuters TAIPEI — Microsoft (NASDAQ: MSFT) expects global unit sales of its Windows Mobile software for mobile phones to grow at least 50 percent per year in fiscal years 2008 and 2009 as demand for smartphones rises rapidly. “Fifty percent growth is the minimum,” Eddie Wu, the software company’s managing director of OEM embedded devices Asia, told Reuters on the sidelines of a news conference on Tuesday. He said Microsoft expects to sell 20 million units in its 2007/2008 fiscal year ending in June, and expects to grow at least 50 percent annually over the next two years. It sold over 11 million units of its Windows Mobile software in its 2006/2007 fiscal year ended last June. (Read the full post about ‘Microsoft: Boom Times Ahead for Windows Mobile’…)
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TSMC Mulls Price Hike on High-End Chips
Autor admin | 27.05.2008 | Category SEO
HSINCHU, Taiwan — Top contract chipmaker Taiwan Semiconductor Manufacturing (NYSE: TSM) said today it may raise prices for its higher-end chips as rising costs threaten to squeeze profits.
Semiconductor makers face higher costs to build state-of-the-art chip plants for most cutting-edge chips, and are also feeling the pain of rising inflation.
As the industry’s leading and oldest player, with more than three times the sales of closest rival, United Microelectronics Corp (NYSE: UMC), TSMC has stressed in recent years that its products should command a premium over its peers.
(Read the full post about ‘TSMC Mulls Price Hike on High-End Chips’…)
Vodafone Chief Moves On
Autor admin | 27.05.2008 | Category SEO
Vodafone CEO Arun Sarin Source: Reuters Arun Sarin, the chief executive who safeguarded Vodafone’s (NYSE: VOD) dominance among mobile operators by expanding into emerging markets, announced his departure on Tuesday, saying he had achieved all he had set out to do. He will be replaced by his deputy, Vittorio Colao, in July. Analysts welcomed the smooth transition at the top of the world’s largest mobile phone group by revenue but said that it had come slightly earlier than expected. Vodafone made the announcement as it issued a solid outlook for 2009 and annual results for the year ending March 2008 either in line with or slightly ahead of forecasts. (Read the full post about ‘Vodafone Chief Moves On’…)
Testing Landing Pages Includes Testing Best Practices
Autor admin | 27.05.2008 | Category SEO
Testing Landing Pages Includes Testing Best Practices
The Google Website Optimizer blog has an interesting case study about a landing page test. The test was done for a stair remodeling and new home construction business. Best practices dictate that the original page with a model of a customer service rep should have done better. But it did not.
Instead, the page performed better after removing the image and a sidebar, both of which impeded the view of a beautiful set of stairs. How much did it improve? Online conversions increased by a whopping 144% and average order size increased 18%.
What do you think about this case study? Do you test best practices?
(Read the full post about ‘Testing Landing Pages Includes Testing Best Practices’…)
Google Releases Study on Mobile Search Query Suggestions
Autor admin | 27.05.2008 | Category SEO
Google Releases Study on Mobile Search Query Suggestions
Google has released the results from a study on query suggestions for mobile search. The study tested search queries for phones with a numeric keypad. Typically, a 15 character query requires approximately 30 key presses to perform, according to the study.
But when query suggestions are added to the mix, workload and key presses declined while enjoyment increased. However, the suggestions did NOT decrease the amount of time spent querying a search.
Google has already implemented query suggestions for the iPhone.
(Read the full post about ‘Google Releases Study on Mobile Search Query Suggestions’…)
Google to Viacom: Don’t Turn YouTube into SueTube
Autor admin | 27.05.2008 | Category SEO
Google to Viacom: Don’t Turn YouTube into SueTube Viacom President and CEO Philippe Daumann joined Kevin Johnson, President of Microsoft, onstage last Wednesday at the Microsoft advance ‘08 client sumnmit to discuss the Future of Search. They didn’t discuss copyright infringement or Viacom’s $1 billion lawsuit against YouTube. Perhaps they should have. Google, YouTube’s owner, claims the $1 billion copyright infringement lawsuit questioning YouTube’s ability to keep copyrighted material off YouTube.com threatens the free exchange of information on the Internet. Google’s lawyers filed papers on Friday in U.S. District Court in Manhattan in response to Viacom’s lawsuit alleging that the Internet has led to “an explosion of copyright infringement” by YouTube and others. (Read the full post about ‘Google to Viacom: Don’t Turn YouTube into SueTube’…)
JumpTap Expands Mobile Search and Ad Network in Europe
Autor admin | 27.05.2008 | Category SEO
JumpTap Expands Mobile Search and Ad Network in Europe
Cambridge, Massachussets-based JumpTap has announced the expansion of their European mobile search and advertising network. The company is adding offices in Madrid, Spain and Stockholm, Sweden as part of the expansion. JumpTap pointed to recent projections from eMarketer, which see European spending tripling over the next three years, as part of the reason for the expansion.
“We are experiencing stellar renewal rates from our advertisers in Europe which is attributed to highly successful campaign results,” commented Dan Olschwang, president and CEO of JumpTap.
(Read the full post about ‘JumpTap Expands Mobile Search and Ad Network in Europe’…)