Spending on Mobile Search Ads to Reach $2bn by 2013
Autor admin | 23.05.2008 | Category SEO
Spending on Mobile Search Ads to Reach $2bn by 2013
Juniper Research has released data about search ad spending in the mobile market. Here’s what you need to know.
- 2008 mobile search adspend will reach $445 million, which is 34% of total mobile adspend.
- Mobile search revenues (including data charges) will reach $4.8bn by 2013.
- Both mobile search adspend and total mobile adspend will be highest in the Far East/China region, followed by Western Europe and North America.
(Read the full post about ‘Spending on Mobile Search Ads to Reach $2bn by 2013′…)
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Link Building for Dumb Asses
Autor admin | 23.05.2008 | Category SEO
Want links? Be a dumb ass.
There are many ways of acquiring links. One surefire way of ensuring hordes of people link to you is by being a dumb ass.
I searched deep within my lexicon of vocabulary prowess to not offend your eyes with such a crass descriptor. I assure you, dear reader, there’s no better way of describing what I’m about to lay before you other than…dumb ass.
Across all forms of media there’s rarely a better attention getter than dumb ass-ness. Before we go any further I feel it important to define exactly what I’m talking about here.
In order for this scheme to work you must be both dumb and an ass. If you’re merely dumb, you have the potential of gaining popularity.
DMA Finds False Hope in New York Tax Law?
Autor admin | 23.05.2008 | Category SEO
Speaking yesterday on a conference call with online retailers and affiliate marketers, an attorney for the Direct Marketing Association (DMA) sought to reassure them that a controversial new tax law in New York takes a much narrower scope than previous regulations, but other legal experts are not so sure.
The law, enacted with the state’s budget last month, said that online retailers who solicit sales from affiliates located in New York will be responsible for collecting sales tax on purchases shipped there, even if they have no employees or physical operations within the state. In a typical affiliate program, a site owner places a link to a retailer’s site, and receives a commission based on the sales generated from the referrals.
(Read the full post about ‘DMA Finds False Hope in New York Tax Law?’…)
Yahoo Nominates Current Board but Postpones Shareholder Meeting
Autor admin | 23.05.2008 | Category SEO
Yahoo Nominates Current Board but Postpones Shareholder Meeting
Yahoo has nominated 9 of the 10 current board members for re-election this July. But the shareholders meeting has been postponed. Originally scheduled for July 3, the meeting is now expected to occur in late July.
Who the delay ultimately ends up helping remains to be seen. On the one hand, the delay could help Carl Icahn in his proxy board fight. Or the time could help the current board negotiate a deal with Microsoft or an ad deal with Google.
In order for that to happen, Jerry Yang will need to cooperate. Kara Swisher is reporting that Yang is no longer going it alone in negotiations.
(Read the full post about ‘Yahoo Nominates Current Board but Postpones Shareholder Meeting’…)
SSL-VPN Goes ‘Cookie-Cutter’
Autor admin | 23.05.2008 | Category SEO
Networking vendor SonicWALL (NASDAQ: SNWL) is set to announce an update to its SSL VPN (define) firmware next week. Version 3 of SSL VPN isn’t for everyone. It’s designed for small and medium-sized enterprises.
As the numbers of remote workers continue to grow the need for secure remote access solutions shows no signs of slowing down. The new SonicWall SSL VPN 3 offering also serves to highlight the continuing multi-year shift from IPsec based remote access solutions to SSL-VPN.
The new offering from SonicWALL shares some technology from its Aventail division that literally invented the entire SSL VPN space, though there are some important differences.
Google Sees Search Share Growth in April, Others Decline
Autor admin | 23.05.2008 | Category SEO
Google Sees Search Share Growth in April, Others Decline Google was the only one of the “big” search engines to experience month-over-month growth in April 2008, according to U.S. search engine rankings released by comScore. Overall, searches by Americans declined by 2%. Core search engines received 10.6 billion of the total searches, with Google seeing over 6.5 billion, Yahoo 2.2 billion and Microsoft 961 million. Here’s the stats: Related Reading: Nielsen Online Releases April 2008 U.S. (Read the full post about ‘Google Sees Search Share Growth in April, Others Decline’…)
SEW Experts: Do We Need Educational Standards For Learning SEO?
Autor admin | 23.05.2008 | Category SEO
SEW Experts: Do We Need Educational Standards For Learning SEO?
The real meat and potatoes of the discussion right now isn’t necessarily what standards to employ, but whether we need — or should even consider — SEO standards. In today’s SEM.EDU column, “Do We Need Educational Standards For Learning SEO?,” Ron Jones wonders how we can effectively train people if we don’t have basic guidelines for the industry.
Critics Blast Microsoft Despite ODF Support Pledge
Autor admin | 23.05.2008 | Category SEO
You’d think that Microsoft’s critics would be pleased that the company plans to add native support for the competing OpenDocument Format (ODF) to Office 2007 within a year.
Instead, many went on the attack.
The software titan said Wednesday that Office 2007 Service Pack 2 (SP2) will let users select ODF 1.1 as the default format for saving and retrieving files in Office.
ODF is the major competition for the Microsoft-originated Office Open XML (OOXML) document interchange format. The company plans to ship Office 2007 SP2 in the first half of 2009.
(Read the full post about ‘Critics Blast Microsoft Despite ODF Support Pledge’…)
Microsoft in Search of Breakthroughs
Autor admin | 23.05.2008 | Category SEO
MOUNTAIN VIEW, Calif. - Microsoft opened part of its Silicon Valley research operation to share a bit of the technologies and explorations its making in search of the next big hit. Rick Rashid, who’s been in charge of Microsoft Research since it was founded in 1991, said research is the key to the company’s success in good times and bad.
“The value of research? Microsoft is still here,” said Rashid, a Microsoft senior vice president. “A lot of the companies that were around in the 1990s are not here anymore, but we are because we’ve been able to evolve and change.”
Rashid said the research group has helped spawn “six or seven billion dollar businesses” at Microsoft (NASDAQ:MSFT), including the Xbox and the continued evolution of Windows.
(Read the full post about ‘Microsoft in Search of Breakthroughs’…)
EMC Kicks NetApp’s NAS
Autor admin | 23.05.2008 | Category SEO
With EMC World winding down today in Las Vegas, it’s interesting to note that despite its ever-broadening product portfolio, EMC (NYSE: EMC) still enjoys a good fight with its closest rival in the NAS space.
NetApp (NASDAQ: NTAP) pioneered the network-attached storage (NAS) field, challenging EMC’s supremacy in the storage market with a message of simplified access to large amounts of storage without the need for esoteric storage knowledge.
EMC responded pretty quickly with its own line of NAS products, and since then a grand battle has unfolded.
NetApp, in turn, moved into the SAN space and the two have fought hard ever since, although EMC has steadily gained ground in the NAS space.