EU Approves Google DoubleClick Deal
Autor admin | 11.03.2008 | Category SEO
EU Approves Google DoubleClick Deal The EU approved Google’s acquisition of DoubleClick today and Google’s ready. As speculated last week, the EU today approved Google’s Acquisition of DoubleClick. The $3.1 billion deal went through despite concerns over privacy and antitrust issues. The commission addressed those concerns by stating that users still had access to similar services offered by Microsoft, Yahoo, and AOL. Penry Price, Google VP Advertising Sales, said this morning that Google will soon start integrating DoubleClick technology with Google’s online platforms. During the due diligence phase in mergers & acquisitions, companies typically review technology platforms. (Read the full post about ‘EU Approves Google DoubleClick Deal’…)
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When PR Means Public Relations and not Page Rank
Autor admin | 11.03.2008 | Category SEO
When PR Means Public Relations and not Page Rank
Our session Beyond Linkbait at SES NYC has a very different approach to SEO and linkbait - how to use traditional public relations tactics to create authoritative links.
It’s all about how to take the content you have and make it newsworthy enough for other sites to want to republish your content or link to your site. Not just Top 10 lists. Real news.
I’m going to share the Bounce Test video story with attendees. Yes, they are videos of women running in sports bras.
(Read the full post about ‘When PR Means Public Relations and not Page Rank’…)
Enterprises Face Data Growth Explosion
Autor admin | 11.03.2008 | Category SEO
If you think storing your enterprise data is a tough challenge now, it’s nothing compared to what it might be in just a few years.
According to a new study from research firm IDC and storage vendor EMC, data requirements are growing at an annual rate of 60 percent. Today, that figure tops 45 gigabytes for every person, or 281 exabytes total (equivalent to 281 billion GB).
What should concern IT managers is that the report predicts the total amount of digital information — the “digital universe,” as the study’s authors call it — will balloon to 1,800 exabytes by 2011.
The findings should serve as a wake-up call to enterprises, said Charles King, principal analyst at Pund-IT.
(Read the full post about ‘Enterprises Face Data Growth Explosion’…)
Visual Search Engine Searchme Launches Private Beta
Autor admin | 11.03.2008 | Category SEO
Visual Search Engine Searchme Launches Private Beta
Sequoia Capital, which is known for its investments in both Google and Yahoo, today announced the private beta launch of its latest investment, Searchme, a visual search engine.
Searchme employs Adobe Flash and Flex to create a user interface that displays results as web page screenshots. the effect is similar to the Cover Flow feature in iTunes, where users “flip through” album cover art. Below the image results are text search results that look similar to Google results.
The perk of this technology is the ability to see a page before visiting it. If you’re fatigued from clicking on links to parked sites and made-for-AdSense pages, then Searchme’s visual results will be a welcome change.
(Read the full post about ‘Visual Search Engine Searchme Launches Private Beta’…)
Oracle Adds Web Software, Takes On Salesforce
Autor admin | 11.03.2008 | Category SEO
Oracle (NASDAQ: ORCL) said on Tuesday it has created Web-based software designed to help salespeople win more business, its latest attempt to overtake its smaller rival that leads in the field, Salesforce.com (NYSE: CRM ).
The new programs from the world’s No. 2 publicly held software company add browser-based technologies and customization to run on Research In Motion (NASDAQ: RIMM)’s BlackBerry communications devices and on personalized Google (NASDAQ: GOOG) and Yahoo (NASDAQ: YHOO) Web pages.
Business users have requested those features because they have gotten comfortable using technology from companies such as Google and Yahoo to do Web searches, buy goods over the Internet, get driving directions and handle myriad personal tasks, analysts said.
(Read the full post about ‘Oracle Adds Web Software, Takes On Salesforce’…)
TSMC, Others Start Work on $14.7B Chip Complex
Autor admin | 11.03.2008 | Category SEO
Top contract chipmaker Taiwan Semiconductor Manufacturing Co. (TSMC, NYSE: TSM) and two other Taiwan chipmakers began work on Tuesday on new plants for a T$450 billion ($14.7 billion) complex that TSMC said is part of a long-term commitment to investing in the island.
The TSMC facility at the Hsinchu Science Park will include an advanced 12-inch wafer plant to make chips for computers and a wide range of consumer gadgets.
“We will have both R&D and manufacturing in the new plants,” said J.H. Tzeng, a TSMC spokesman, although he declined to give his company’s investment figure.
(Read the full post about ‘TSMC, Others Start Work on $14.7B Chip Complex’…)
Google, Paid Clicks And The Economy
Autor admin | 11.03.2008 | Category SEO
Speaking to analysts at the annual Bear Stearns Media Conference, Google’s (NASDAQ:GOOG) top ad executive dismissed the recent drop in paid clicks as a symptom of its own technological improvements.
Tim Armstrong, Google’s North American president of commerce and advertising, said that the company had made a concerted effort to improve the relevance of its search ads to users’ queries, which meant whittling down the total number of ads placed.
“Something that I think is a really strong competitive advantage for us in the marketplace is that we had a clear drive that the consumer should see really good ads, and if we can improve the ads for consumers we’ll do it,” Armstrong said.
(Read the full post about ‘Google, Paid Clicks And The Economy’…)
EmperorsClubVIP.com: FBI Spies, Prostitution Rings, Eliot Spitzer, Yahoo!
Autor admin | 11.03.2008 | Category SEO
A Web site (www.emperorsclubvip.com) connected a worldwide web of wealthy and powerful men with a social network of high-priced prostitutes. The Emperors Club VIP Web site? A social search engine for the anachronistic term “call girls.”
The embattled search engine Yahoo provided a convenient e-mail address: emperorsclubvipny@yahoo.com.
American Express was apparently the unofficial “official card” of The Emperors Club VIP. FBI wiretaps found numerous references to American Express in conversations between the defendants and prostitutes.
Time Warner Cable and Internet service providers (ISPs) turned over evidence and connected individuals to their e-mail accounts and personal computers.
Online Reputation Management Crisis? Preparation Is the Key
Autor admin | 11.03.2008 | Category SEO
Online Reputation Management Crisis? Preparation Is the Key
In many cases, a reputation management campaign can take months to complete. Addressing underlying issues and replacing negative content with more favorable pages takes time. But by being prepared ahead of time for a reputation management crisis, you can cut down that time considerably, and get more immediate results. In today’s SearchDay, “Online Reputation Management Requires Cabinet War Rooms,” Greg Jarboe shows how intense preparation helped Winston Churchill win the war, and it can help you deal with a sudden reputation management crisis.
New Clues in Search for UNC Student Murder Suspect: New Surveillance Camera Photos
Autor admin | 11.03.2008 | Category SEO
New Clues in Search for UNC Student Murder Suspect: New Surveillance Camera Photos The search for the murder suspects in the killing of UNC-Chapel Hill student Eve Carson continues. New photos of one suspect are shown here. Police released two new photos Monday night of a young man wearing jeans and a black coat inside a North Carolina convenience store. Chapel Hill Police Chief Brian Curran said the man appears to be the same person seen in two ATM surveillance photos released Saturday. The suspect is seen in the black & white photos wearing what’s thought to be a vintage Houston Astros cap. The ATM card of slain UNC student Eve Carson was used when all four photos were taken, according to Chapel Hill police. (Read the full post about ‘New Clues in Search for UNC Student Murder Suspect: New Surveillance Camera Photos’…)