Does Pay Per Click Make SEOs Lazy?
Autor admin | 18.02.2008 | Category SEO
Does Pay Per Click Make SEOs Lazy?
SEOBOOK’s Aaron Wall, in what will likely be a hot post around the social news and bookmarking universe, serves up candid and insightful thinking on the long term competitive advantage of classic search engine optimization vs. pay per click. His writing style is hungry and tone passionate. Aaron’s got his Mojo on in this delightfully self-effacing comparison of SEO & PPC’s long-term value.
Wall writes, "This is why I like SEO so much more than PPC. Most people are too lazy to spend years researching their topic, years building a brand, years building links, and years building social and customer relationships.
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Meta Taqs As Persuasive Content
Autor admin | 18.02.2008 | Category SEO
Meta Taqs As Persuasive Content
Search engines change their algorithms from time to time. We hear that this meta tag or that is ‘in vogue’ now. Recently we’ve been told that description tags are pretty much useless, as far as SEO goes. Search engines don’t pay too much attention to them. However in SEO PR, descriptions are worth their weight in gold..
Getting qualified traffic to your site is a two-step dance. Showing up on page one in the search engines is only the first part of the equation. After all, it’s people who are doing the searching. and it’s the people you want to come to your website.
Eye tracking studies show us how important it is to be listed at the top of a search results page.
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CleverSafe Out With Commercial Open Source Dispersed Storage Network
Autor admin | 18.02.2008 | Category SEO
Open source storage startup Cleversafe is moving into the second stage of its evolution, with new hardware appliances built on top of its core open source dispersed storage network technology.
The new products provide access, storage and management capabilities in hardware appliances with full commercial support. Cleversafe’s DSN uses a mathematical formula known as the Cauchy Reed-Solomon Information Dispersal Algorithm (IDA) when dividing up (slicing) data for storage.
Data slices are stored across multiple nodes in order improve security and availability of data. The protocols and core technology behind the data slicing and access have all been developed in open source by Cleversafe.
(Read the full post about ‘CleverSafe Out With Commercial Open Source Dispersed Storage Network’…)
Vendors Face-off on Benchmark Approach
Autor admin | 18.02.2008 | Category SEO
A major showdown between two top storage vendors could lead to a new era of competitive benchmarks, and a sea change in how the performance evaluation tool is viewed in the industry.
It all started last year when Network Appliance decided to benchmark its FAS3040 modular storage system and EMC’s CLARiiON CX3 Model 40 under the auspices of the Storage Performance Council’s benchmark program. In the past vendors have benchmarked just their own products.
The nonprofit SPC defines, standardizes, and promotes storage system benchmarks to disseminate objective, verifiable performance data. It created its industry-standard performance benchmark SPC-1 in 2001.
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SEO, Social Marketing & Scientology
Autor admin | 18.02.2008 | Category SEO
SEO, Social Marketing & Scientology
My last post, about how YouTube’s new features will affect internet marketers, garnered a lot of attention—but not from SEO and PPC professionals. It was my first paragraph, about YouTube’s response to the Anonymous-vs-Scientology online battle, that got attention.
Shortly after I posted that YouTube had not removed Anonymous’ initial YouTube threat/message to Scientology, SEW was flooded with replies that YouTube had just removed it, citing a Terms of Use violation (which in theory was valid, although rarely, if ever, enforced on YouTube).
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